The Hong Kong Jockey Club – The Rising Star Programme (Branding Design, Visual Identity & Logo System Design)
‘The Rising Star Programme’ organised by The Hong Kong Jockey Club College offers secondary school leavers a unique opportunity to gain practical work experience and have the chance to study for a higher qualification. This concept is similar to that of the Youth Employment and Training Programme (YETP) of the Labour Department in which it enables young school leavers to better understand themselves and their work aptitudes while enriching their job skills and experience so as to enhance employability.
Graphic Design / Logo Design / Concept Creative / Promotion Design / Creative Marketing